Maximizing revenue with small business self-serve advertising

Sponsored by DanAds, the 24th episode of the Press Gazette Future of Media Explained podcast looks at self-serve advertising.

Press Gazette’s reporter Bron Maher spoke with DanAds Chief Marketing Officer Lisen Zethraeus, National World’s Director of Digital Monetisation Jade Power and Tripadvisor Ad Express’ Eoin McGregor about what’s useful about self-serve ads for publishers.

The podcast is available in both audio and video – take your pick!

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