Introducing the Media Dashboard: Streamlining Creative Management

Managing and creating compelling ads shouldn’t be a struggle. We recognize the challenges advertisers and publishers face in juggling multiple campaigns and the necessity for a streamlined creative management solution. That’s why we’re excited to introduce our latest feature: the Media Dashboard.

The Media Dashboard is a centralized hub within our self-serve platform, empowering both publishers and advertisers with complete control over the ad creation and management process. From organizing assets to crafting eye-catching visuals and assigning them to campaigns, this intuitive tool simplifies every step.

Our core objective with the Media Dashboard is to transform the creative process into a seamless and efficient experience. We’re dedicated to providing a user-friendly platform where publishers and advertisers can effortlessly collaborate and manage impactful advertising campaigns. With the Media Dashboard, we anticipate significant improvements in:

• Reduced ad creation time
• Increased user satisfaction
• Decreased campaign abandonment
• Improved overall efficiency
• Faster campaign launches
• Data-driven creative optimization

Key Features and Benefits:

• • Creative Library:
    • Key Feature: A comprehensive list of all created ads, sortable by type and offering detailed views for in-depth analysis.
    • Key Benefit: Efficiently track, manage, and evaluate the performance of your creatives, ensuring your campaigns are always performing at their best.
  • Media Library:
    • Key Feature: A centralized repository to house all your media assets, including logos, images, videos, and more.
    • Key Benefit: Effortlessly organize, search, and retrieve your assets, eliminating the time wasted hunting for files.
  • Creative Builder and Templates:
    • Key Feature: A user-friendly interface to design captivating ads, complemented by a library of professionally crafted templates.
    • Key Benefit: Create stunning visuals even without design expertise, and accelerate your ad creation process.

• Flexible Creative Addition:

• • Key Feature: Add new creatives to the Creative Library using file uploads or by leveraging your existing creative tags.
  • Key Benefit: Provides multiple convenient options to populate your library, accommodating various workflows and creative sources
• Creative Association:
  • Key Feature: Seamlessly link or unlink creatives to your campaigns directly within the Media Dashboard.
  • Key Benefit: Streamline your workflow and eliminate the need to navigate between different platform sections.
• Draft Saving and Editing:
  • Key Feature: Save works-in-progress as drafts for later refinement and editing.
  • Key Benefit: Maintain flexibility and avoid losing valuable work, allowing you to perfect your ads at your own pace.
• Pre-Approval Submission:
  • Key Feature: Advertisers can now proactively submit their creatives for review and feedback before finalizing their campaign bookings.
  • Key Benefit: This feature helps to get ahead of potential delays by addressing any creative concerns early on, ensuring a smooth and efficient campaign launch.
• Performance Insights:
• Key Feature: Access in-depth delivery and performance metrics for each creative, including campaign-specific breakdowns in the Associations tab.
• Key Benefit: Gain valuable insights into which creatives are most effective across different campaigns, allowing for data-driven optimization.

The Media Dashboard: Your Gateway to Effortless Ad Management

Say goodbye to scattered files, disjointed workflows, and frustrating ad creation experiences. The Media Dashboard empowers publishers and advertisers to unleash their creativity and achieve their campaign goals with ease. We invite you to explore this powerful new tool and experience the difference it can make in your advertising endeavors.

Want to learn more and see how you can best utilize this tool in our self-serve platform, reach out to your Client Partnerships Representative!