Both at a global and a regional level, our management team’s emphasis on entrepreneurial values gives both us and our customers real advantage. As experienced leaders within their respective market disciplines, our management team collaborates to protect and grow our customers business success and DanAds shareholder value.

Istvan Beres

Istvan Beres

Co-founder &
Chief Executive Officer

Peo Persson​

Peo Persson

Co-founder &
Executive Vice President Sales

Johan Liljelund​

Johan Liljelund

Executive Vice President  &
Chief Technology Officer

Lisen Zethraeus​

Lisen Zethraeus

Chief Marketing Officer


Joakim Lundberg

Chief Commercial Officer

Andreas Larsson, DanAds

Andreas Larsson

Chief Financial Officer

Senior Leadership

In our senior leadership team we are proud to have a group of specialists, each managing key functions within DanAds


Cecilia Ydremark

Head of Project Management


Eoin McGregor

Head of Growth, EMEA

Axel Ernstsson​

Axel Ernstsson

Head of Solution Engineering

Maarten Vrijens

Maarten Vrijens

Head of Sales, Europe

Paul Cassar

Paul Cassar

Head of Enterprise Partnerships

Hans Fast

Hans Fast

Head of Core Development


Jonas Linnér

Chief Product Officer

Board of Directors

Our professional Board of Directors posess extensive experience from a wide range of industries and oversees DanAds commercialization and future growth 


Anders Borg

Chairman of the Board

Sophia Spala, DanAds

Sophia Spala

Member of the Board


Kristina Schauman

Member of the Board

Istvan Beres

Istvan Beres

Member of the Board


Mikael Wintzell

Member of the Board

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