
We’re excited to share that DanAds will be attending the 2025 asi International Radio & Audio and Television & Video Conferences in Copenhagen, taking place November 5–7, alongside our partner TVbeat – and we’re thrilled to announce that we’ll also be on stage during the event!
This annual conference brings together broadcasters, researchers, and tech innovators to explore the future of media measurement, audience insights, and trends across radio, audio, television, and video.
Johan Liljelund will represent DanAds on stage, contributing to the conversation around innovation and transformation in the media landscape as part of the session:
Panel Title: “Enabling Total TV – Automating Ad Sales & Activating Audiences Across Linear and Digital”
- From Fragmentation to Unification: How broadcasters can unify linear and digital inventory to offer a true Total TV proposition.
- Self-Serve Meets Control: How broadcasters can reach new advertiser segments (like SMBs) via self-serve, while retaining full commercial and editorial control.
- Operational Efficiency & Yield: How automation and Total TV forecasting, planning, and optimization can maximize yield and reduce manual processes.
- Future-Proofing Total TV: What success looks like in a converged world — and how to get there with the right data, tools, and partnerships.
Please save the dates in your calendar. More details on our session and the full agenda will be shared soon. Learn more: https://www.asiconferences.com/conferences/2025-asi-international-radio-audio-and-television-video-conferences/