Explore expert insights, event highlights, and more in our AdTech blog — your go-to resource for the latest trends and knowledge in advertising technology.
As advertising technology evolves at an unprecedented pace, media owners are fundamentally rethinking how their teams are structured, how workflows are managed, and how data is used to drive commercial decisions. Recorded at the Sigma Software x DanAds AI Mixer at Le Rooftop in Cannes, this panel followed the announcement of the new AI Sales […]
In this episode of our DanAds | Summit 26 EU – Fireside Chat, we sat down with Todd Fisher, Director of Nine Ad Manager, to discuss what it actually takes to break the mold and build a scalable, self-serve TV advertising business from scratch. Discover how Australia’s largest locally owned media company moved past internal […]
Ray Adamson, Head of Solutions Sales at DanAds, joined AdTechGod to explore why automation in ad operations has moved from a nice-to-have to a mission-critical priority, and what that shift really means for publisher monetization. Ray unpacks how self-service platforms open the door to long-tail brands and SMBs, unlocking revenue streams that traditional sales models […]
In this episode of Merapar, host Simon McGrath and Alex Borland sit down with Johan Liljelund, CIO & EVP at DanAds, and Robert Farazin, Founder & CEO at tvbeat, to discuss how broadcasters can simplify and unify TV advertising across linear and digital, and what it takes to build a scalable, unified TV advertising business. […]
In this episode of Femmegineering, host Hanna Abdel Hamid, MBA, sits down with Marie-Lou Penin, Chief Marketing Officer at DanAds, for a candid conversation about authenticity in leadership. From her journey between Paris and Stockholm to her philosophy on active listening, resilience, and bridging marketing with sales, Marie-Lou shares how staying true to yourself can drive innovation, even […]
At theScore, one of the leading digital sports media companies, innovation in advertising is at the heart of how they connect with audiences. Self-serve platforms aren’t just a tool to set up campaigns—they’re a way to guide advertisers through a journey that starts with support and gradually gives them more independence. Originally designed to simplify […]
