Explore expert insights, event highlights, and more in our AdTech blog — your go-to resource for the latest trends and knowledge in advertising technology.
In this episode of Femmegineering, host Hanna Abdel Hamid, MBA, sits down with Marie-Lou Penin, Chief Marketing Officer at DanAds, for a candid conversation about authenticity in leadership. From her journey between Paris and Stockholm to her philosophy on active listening, resilience, and bridging marketing with sales, Marie-Lou shares how staying true to yourself can drive innovation, even […]
At theScore, one of the leading digital sports media companies, innovation in advertising is at the heart of how they connect with audiences. Self-serve platforms aren’t just a tool to set up campaigns—they’re a way to guide advertisers through a journey that starts with support and gradually gives them more independence. Originally designed to simplify […]
Join Rob in conversation with Paul Cassar, Head of Self Serve Sales at DanAds, as they explore why self-serve and automation are essential tools for today’s publishers. They’ll discuss how these solutions free up sales teams to focus on higher-value deals, strengthen advertiser relationships, and drive long-term growth. The conversation also dives into the role […]
Curious about what we do at DanAds—and how we’re helping reshape the future of advertising? We’re excited to be featured on Europe Connected, a series spotlighting innovative companies driving change across the continent. In just 3 minutes, this segment gives you a quick, engaging look at who we are, what we do, and how our […]
Watch our panel at RTL Beach during Cannes 2025 brings together four industry leaders shaping the future of video and TV advertising. Featuring voices from A Parent Media and RTL AdAlliance—two major players adapting to the changing demands of digital and linear ad sales—the discussion explores how self-serve adoption is reshaping internal operations and advertiser […]
How does a legacy broadcaster become a streaming leader—without losing its most valued advertiser relationships? In this exclusive conversation, TV4’s Erik Salinger and Jonathan Taylor share how the company is navigating the shift to self-serve advertising, the importance of simplicity at scale, and the internal change management needed to make it all work. Watch the […]
