By combining self-serve technology and unified audience data, this partnership enables streamlined buying, selling, delivery and optimization of Total TV.

Stockholm, SE and London, UK – April 2nd, 2025 – DanAds, the leader in self-serve advertising technology, and tvbeat, the market leader in total TV data unification, audience forecasting & yield optimization, , today announced a significant expansion of their partnership. This collaboration introduces an integrated platform specifically designed to enable effective Total TV advertising strategies, offering unified audience management and sophisticated campaign optimization across both linear and digital television environments.

The media landscape is rapidly evolving as viewers increasingly move between traditional live TV and a multitude of digital streaming services (Connected TV, OTT). This increasing TV inventory fragmentation creates hurdles for buyers and sellers to holistically plan, forecast, optimize ad campaigns to efficiently deliver maximised targeted audience reach across linear and streaming. .The concept of Total TV aims to solve this by integrating the modern self-service tools for planning, buying, optimization, delivery, and unified reporting of advertising across all your linear and digital inventories using  unified data and metrics.

The DanAds and tvbeat solution directly provides the capabilities needed for this modern approach. It equips broadcasters, publishers, and media companies with a powerful, unified Total TV system to:

“This expanded partnership marks a significant step towards the future of Total TV advertising,” said Johan Liljelund, Chief Information Officer & Executive Vice President at DanAds. “By combining DanAds’ powerful self-serve platform with tvbeat’s cutting-edge data unification, audience forecasting and inventory management solutions, we are empowering our clients to navigate the complexities of the modern TV landscape and achieve unprecedented results.”

“We are thrilled to deepen our collaboration with DanAds,” said Robert Farazin, CEO at tvbeat. “Together, we are equipping the industry with modern, unified, data-enabled tools to execute Total TV strategies. Our technology connects seamlessly with the existing siloed trafficking systems and digital ad servers, enabling faster implementation and unlocking greater value from your current tech stack. This approach unleashes the full potential of Total TV – driving increased efficiency, improved audience KPIs, and higher revenue for broadcasters, media companies, and advertisers alike..”

Learn more about this partnership at the DanAds I Summit 25 in Stockholm on April 24th. Join Johan Liljelund and Robert Farazin in a fireside chat, along with +100 C-level industry leaders. Register here.

About DanAds

DanAds is the leading provider of self-serve advertising and automation technology, helping publishers and media companies to offer automated, white-labeled ad selling & buying platforms. DanAds empowers buyers and sellers to manage campaigns directly, providing full control over proposals, negotiation, targeting, budgeting, and performance tracking. By streamlining the ad buying process and reducing operational costs, DanAds helps publishers maximize revenue while offering a seamless and transparent experience for advertisers.

Learn more about www.danads.com

For media inquiries, please contact: Marie-Lou Penin, Head of Marketing, marie-lou.penin@danads.com

About TVbeat

TVbeat empowers TV media companies to execute effective Total TV strategies by enabling advanced campaign delivery, maximizing yield, and boosting operational efficiency through workflow data enrichment and automation.

At the core is our robust data intelligence layer, which spans linear and digital inventory and enables data unification, holistic audience forecasting, planning, in-flight optimization, and unified reporting capabilities.

This intelligence layer integrates seamlessly with a client’s existing tech stack – including linear trafficking systems, digital ad servers, and other data-driven tools – creating a connected, smarter and more efficient ecosystem built for the future of TV.

Learn more about www.tvbeat.com

For media inquiries, please contact: Robert Farazin, CEO, robert@tvbeat.com

The SOC 2 Type 2 certification validates the company’s robust internal controls and ongoing commitment to protecting client information.

Stockholm, Sweden – Monday, March 31, 2025 – DanAds, the leading provider of self-serve advertising technology, is proud to announce it has once again achieved the System and Organization Controls (SOC) 2 Type 2 certification,  issued by the independent auditing firm Surety Risk Advisors. This annual validates the effectiveness of DanAds’ internal controls related to data security, privacy, and operational integrity over an extended period.

DanAds offers a fully automated ad sales platform that connects publishers directly with advertisers of all sizes. By enabling publishers to launch their own white-labeled platforms, DanAds helps reduce manual administration and unlock the value of first-party data. In a cookieless digital environment, this data-driven approach allows advertisers to reach relevant audiences through trusted publisher insights.

“Delivering advanced advertising infrastructure requires handling sensitive data securely and responsibly,” said Johan Liljelund, Chief Information Officer & Executive Vice President at DanAds. “Information security is a cornerstone of our business, especially as we support some of the world’s most prominent publishers like Tripadvisor, RTL AdAlliance, Paramount, and Roku. Maintaining SOC 2 Type II certification annually reinforces our long-term commitment – both technically and organizationally – to earning and keeping our clients’ trust.”

This recurring milestone reflects DanAds’ proactive and ongoing approach to risk management, ensuring it remains a dependable partner for organizations in highly regulated industries. 

SOC 2 compliance is a foundational element of DanAds’ mission to provide secure, enterprise-grade solutions and demonstrates its commitment to protecting client data at every level.

About DanAds

DanAds is the leading provider of self-serve advertising and automation technology, helping publishers and media companies to offer automated, white-labeled ad selling & buying platforms. DanAds empowers buyers and sellers to manage campaigns directly, providing full control over proposals, negotiation, targeting, budgeting, and performance tracking. By streamlining the ad buying process and reducing operational costs, DanAds helps publishers maximize revenue while offering a seamless and transparent experience for advertisers.  

Learn more about www.danads.com 

For media inquiries, please contact: Marie-Lou Penin, Head of Marketing, marie-lou.penin@danads.com

March 20, 2025 (Toronto) – Postmedia is proud to announce the launch of Postmedia Ad Manager (P.A.M.), a self-serve advertising platform that enables businesses of all sizes to streamline their digital and print advertising efforts across one of Canada’s largest network of news brands. 

This innovative platform provides advertisers with seamless access to Postmedia’s extensive audience through to 130+ digital and print news brands nationwide. 

Postmedia Ad Manager streamlines the ad buying process, giving advertisers enhanced flexibility and control over their campaigns. Although it caters to businesses of all sizes, it was specifically designed with small businesses in mind. With P.A.M., small businesses gain access to an affordable advertising solution, enabling them to connect with highly engaged local audiences across Postmedia’s trusted network of publications.

Postmedia’s reputation as a trusted and authoritative source of news allows advertisers to benefit from brand-safe environments that foster trust and credibility. With an audience of more than 17 million monthly print and digital readers, Postmedia’s platform delivers unparalleled opportunities for businesses to reach engaged consumers. By placing ads in award-winning publications that resonate deeply with local and national audiences, businesses can achieve a lasting impact and enhanced brand visibility. 

The platform also offers advertisers robust targeting capabilities, enabling them to reach their ideal customers through geographical and contextual targeting. In addition, the intuitive interface provides real-time reporting and insights, ensuring that advertisers can continuously monitor and optimize their campaigns for maximum results. 

Adrian Faull, Senior Vice President, Media Sales at Postmedia, highlighted the significance of this launch: “The introduction of Postmedia Ad Manager marks an important milestone for Postmedia and the businesses we serve. By providing a simple and efficient way for advertisers to manage their campaigns, we are empowering local businesses to connect with their customers in meaningful ways. Our platform is designed to deliver premium ad experiences across one of the country’s largest network of trusted publications, ensuring that businesses achieve real, measurable results.”

DanAds, the global leader in self-serve advertising solutions, played a pivotal role in the development of the platform, ensuring a seamless, user-friendly experience for all advertisers. By leveraging DanAds’ innovative technology, Postmedia can offer businesses a tool that not only simplifies ad buying but also provides access to premium ad units across multiple print, online, and mobile platforms. 

Peo Persson, Co-founder of DanAds expressed his enthusiasm for the partnership: “Partnering with Postmedia on this platform has been an exciting journey for us. Postmedia’s extensive reach and commitment to delivering high-quality content make them an ideal partner. With Postmedia Ad Manager, we’ve created a platform that puts businesses in control, offering them the flexibility to manage their advertising in a way that fits their unique needs, while ensuring they get the most out of Postmedia’s premium advertising solutions.”

Postmedia’s new platform ensures that businesses can efficiently achieve their marketing goals. Whether advertisers are looking to engage local audiences or reach a broader, nationwide demographic, the platform’s easy-to-use interface makes it simple to place ads across multiple channels and devices. The platform also offers detailed insights into campaign performance, helping businesses optimize their strategies for better results. 

For businesses looking to elevate their marketing efforts and drive real, measurable outcomes, Postmedia Ad Manager is a powerful tool to connect with consumers across Canada’s most trusted news brands. 

To learn more, visit postmediasolutions.com/admanager.

About Postmedia Network Inc.
Postmedia Network Inc., a wholly owned subsidiary of Postmedia Network Canada Corp. (TSX:PNC.A, PNC.B), is a Canadian newsmedia company representing more than 130 brands across multiple print, online, and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it. This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences. Our expertise in home delivery and expanding distribution network powers Postmedia Parcel Services. For more information, visit: www.postmedia.com, www.postmediasolutions.com, and www.postmediaparcelservices.com.

About DanAds
DanAds is a leading global provider of self-serve and automation advertising technology. The  innovative platform empowers publishers and advertisers to efficiently manage, optimize, and scale their advertising campaigns. DanAds is committed to democratizing advertising by providing user-friendly, AI-driven solutions that enhance campaign performance and accessibility. With DanAds, businesses of all sizes can harness the power of data-driven advertising to reach their target audiences effectively. 

DanAds was founded in 2013 by CEO, Istvan Beres, and CCO, Peo Persson. Headquartered in Stockholm, with offices in New York and London, DanAds serves clients of all sizes on a global scale, including some of the world’s leading traditional publishers such as Paramount, Roku and TripAdvisor as well as some of the largest UGC (user-generated content) platforms and globally known brands such as Philips and SoundCloud. 

Learn more on www.DanAds.com?

Media Contacts

 

Postmedia

Postmedia Communications
inquiries@postmedia.com

 

DanAds

Marie-Lou Penin, Head of Marketing
marie-lou.penin@danads.com

Stockholm - Summit 25

For the first time, the DanAds I Summit is coming to Stockholm, Sweden, following its success in New York, USA.

 

STOCKHOLM, SE – MARCH 17, 2024 – Taking place on April 24 in Stockholm, DanAds | Summit 25 is set to be the premier event for self-serve advertising and automation, bringing together industry leaders to explore how advertising is evolving through technology. With the theme “Accelerating Advertising”, the summit will provide an exclusive look into the future of self-serve, AI-driven ad solutions, and automation strategies shaping the industry.

This highly anticipated event will bring together over 100+ experts from leading global publishers and agencies to exchange insights, share case studies, and discuss how automation is transforming ad sales, improving efficiency, and driving new revenue streams for publishers and advertisers alike.

The event hosted by Johan Kappel will feature keynotes and panel discussions designed to explore the most critical challenges and opportunities in self-serve advertising today. The opening keynote will be delivered by Eoin McGregor, Head of TripAdvisor Ad Express, who will reveal how TripAdvisor’s self-serve platform has transformed inventory monetization, expanded advertiser reach, and driven revenue growth.

The summit will host a dynamic panel discussion with TV4 and RTL AdAlliance, where Mikael Ekelöf and Pieter Van Den Bergh will dive into the growing role of self-serve platforms in video advertising and how automation is redefining efficiency, audience reach, and advertiser control.

Another highly anticipated discussion will bring together Johan Liljelund, CIO of DanAds, and Robert Farazin, CEO of TVBeat, to explore the complexities of navigating the fragmented Total TV landscape. 

DanAds | Summit 25 is more than just an event – it is the start of a European movement to accelerate the adoption of self-serve advertising and automation. With the industry shifting towards transparency, efficiency, and AI-driven optimization, the summit will offer unparalleled insights and opportunities for publishers and advertisers to gain a competitive edge.

Istvan Beres, CEO & Co-founder of DanAds, states “Bringing DanAds Summit to Europe is a natural next step, as publishers across the continent are rapidly adopting self-serve solutions to maximize control and revenue. The demand for automation in advertising has never been greater, and this summit will serve as a pivotal moment to foster collaboration and innovation among industry leaders”

“The advertising landscape is evolving rapidly. Automation is no longer optional – it’s essential. DanAds Summit provides a unique opportunity for media companies to explore how advertising technology and AI can maximize efficiency and revenue”  emphasizes Peo Persson, CCO & Co-founder of DanAds,

With major brands such as TV4, Prisma Media, Invidi, and Viaplay already confirmed to attend, this is a must-attend event for those looking to stay ahead in the advertising space.

Registration for DanAds | Summit 25 is now open – Join our community!

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About DanAds?   

DanAds is a leading global provider of self-serve and automation advertising technology. The  innovative platform empowers publishers and advertisers to efficiently manage, optimize, and scale their advertising campaigns. DanAds is committed to democratizing advertising by providing user-friendly, AI-driven solutions that enhance campaign performance and accessibility. With DanAds, businesses of all sizes can harness the power of data-driven advertising to reach their target audiences effectively. 

DanAds was founded in 2013 by CEO, Istvan Beres, and CCO, Peo Persson. Headquartered in Stockholm, with offices in New York and London, DanAds serves clients of all sizes on a global scale, including some of the world’s leading traditional publishers such as Paramount, Roku and TripAdvisor as well as some of the largest UGC (user-generated content) platforms and globally known brands such as TV4, Philips and SoundCloud. 

Learn more on www.DanAds.com.?

For media inquiries, please contact: Marie-Lou Penin, Head of Marketing, marie-lou.penin@danads.com

The launch of AdManager by RTL AdAlliance  powered by DanAds – the only ad sales platform focused on audiences from Europe’s leading broadcasters and video brands 

• A major step for the advertising industry, giving advertisers a simplified gateway to pre-curated premium ad packages across multiple pan-European media channels

• The AdManager by RTL AdAlliance guarantees total video campaign strategies through easy media buying by enhancing scalable reach and measurable impact for advertisers of all sizes

• By simplifying access to ATV, CTV, BVOD and streaming inventories, the ad sales platform is paving the way for self-serve innovation in broadcast TV buying

Luxemburg/Hamburg – 06 March 2025: The AdManager by RTL AdAlliance powered by DanAds, is the self-service platform launched and operated by the international media sales house of RTL Group. This newly created platform gives international advertisers, who previously faced barriers in accessing premium, brand-safe video inventory, direct, scalable entry to video content by some of the most demanded European broadcasters and media brands. 

With the same comfort advertisers know from social ad buying and without any additional fees, AdManager by RTL AdAlliance lets agencies and brands segment ad inventory from premium broadcasters such as RTL Deutschland, Discovery in Germany, Viaplay in Finland as well as leading CTV players like Rakuten or Samsung TV+. 

The platform is gradually rolling out its entire media collection of Big Screen media brands from Germany, Italy, Spain, the Nordics and France. Advertisers of all sizes can leverage a high-quality media offering seamlessly integrated across all channels – by facilitating different KPIs to target specific European audiences effectively. Brands can easily create, manage and monitor advertising campaigns on a premium digital portfolio, track their performance and make adjustments in real-time, ensuring their ads are reaching the right audience. 

Within the storefront, advertisers and agencies can select between curated media packages compiled to reach clearly defined audiences within corresponding media environments. All packages can be customised to further distinguish target markets, media portfolios and audiences. Advertisers can address specific audiences and attune campaigns to premium entertainment segments for special occasions, capitalising on festivities, world-class sports events and cultural moments across several markets at once.

The AdManager by RTL AdAlliance synergises with smart Audiences, the signature targeting product of RTL Group’s international sales house, leveraging viewing affinities and demographic signifiers to curate affinity groups tailored to advertisers’ needs. Sales teams of all local RTL AdAlliance offices provide consultancy to brands and agencies before and during onboarding as well as after the launch; through a seamless integration with the adserver smartx from RTL Group’s adtech business smartclip, the entire buying process is automated.

The AdManager by RTL AdAlliance is designed to evolve collaboratively with advertising partners to continuously adapt to market needs and create new opportunities for smooth, efficient and data-driven media buying. With 77 million active smart TV sets, 40 million monthly BVOD users and access to over 5,000 web properties, the self-service platform is set to become the premier entry point to European audiences for advertisers.

This AdManager by RTL AdAlliance is developed together with DanAds, the leading provider for customisable and scalable self-serve ad tech infrastructure to serve European- specific needs.

“Today, advertisers and agencies have a fundamental need for simplicity in European media buying. By introducing the AdManager by RTL AdAlliance, we take a significant step to make navigating through our total video universe in all European markets as simple as possible, providing key information, guidance for media planning and buying: Reach the audiences you want, pay only for what has been delivered, and access all relevant campaign information with just a few clicks. 

We are putting our premium content from leading broadcasters in Europe, CTV and video publishers into the spotlight, making it easier for our clients to grasp the high-quality media offer across all channels and plan impactful campaigns in one location. Our ad manager aims to set new standards to truly represent broadcasters and video publishers and serve as a supportive buying tool for advertisers by combining premium video inventory with sophisticated user data and targeting technology.” Oliver Vesper, CDO and Deputy CEO RTL AdAlliance.

“RTL AdAlliance’s Ad Manager is a great example of how self-serve technology can streamline ad buying and uncover new opportunities for efficiency and scale. They simplify access to diverse inventory and provide advanced targeting capabilities, their platform empowers advertisers to reach their desired audiences with greater precision and impact. We’re confident that this initiative will drive significant growth and innovation in the European AdTech landscape. “ Peo Persson, CCO & Co-founder DanAds 

1000 Fastest Growing Companies in Europe Photo

Financial Times and Statista have selected DanAds among the best European companies for growth and turnover.

Stockholm, Sweden – March 4 – DanAds, a leading global provider of self-serve and automated advertising technology, has been recognized as one of FT1000: Europe’s Fastest Growing Companies 2025 by the Financial Times and Statista. This prestigious ranking showcases Europe’s top 1,000 companies that have achieved exceptional revenue and employee growth between 2020 and 2023.

In this year’s ranking, DanAds secured the 445 position out of 1,000, reaffirming its status as a driving force in digital transformation, advertising automation, and sustainable business growth.

The FT1000 ranking, compiled annually by Financial Times in collaboration with Statista, analyzes thousands of European businesses, identifying those with the highest compound annual growth rate (CAGR). This recognition underscores DanAds’ commitment to revolutionizing the advertising industry by providing scalable, self-serve solutions that empower publishers and advertisers alike.

“Being recognized among Europe’s fastest-growing companies is a testament to the incredible work of our team and the trust our clients place in us,” said Istvan Beres, CEO & Co-Founder of DanAds. “Our mission has always been to make advertising more accessible, efficient, and sustainable, and this recognition fuels our drive to keep innovating.”

Peo Persson, CCO & Co-Founder of DanAds, added: “This achievement reflects the growing demand for self-serve advertising technology. We’re proud to be at the forefront of this transformation, helping publishers unlock new revenue streams while giving advertisers more control and transparency over their campaigns.”

With this milestone, DanAds remains committed to expanding its global footprint, enhancing AI-driven automation, and driving sustainability in digital advertising. The company continues to partner with leading brands such as Tripadvisor, Roku, and Paramount, ensuring a future where self-serve advertising is the industry standard.

For more details on the FT1000: Europe’s Fastest Growing Companies 2025, visit Financial Times FT1000 Ranking.

About DanAds?   

DanAds is a leading global partner of self-serve and automation advertising technology. The innovative ad solutions empower publishers and advertisers to efficiently manage, optimize, and scale their advertising campaigns. DanAds is committed to democratizing advertising by providing user-friendly, AI-driven solutions that enhance campaign performance and accessibility. With DanAds, businesses of all sizes can harness the power of data-driven advertising to reach their target audiences effectively. 

DanAds was founded in 2013 by CEO, Istvan Beres, and CCO, Peo Persson. Headquartered in Stockholm, with offices in New York and London, DanAds serves clients of all sizes on a global scale, including some of the world’s leading traditional publishers such as Paramount, Roku and TripAdvisor as well as some of the largest UGC (user-generated content) platforms and globally known brands such as  Philips and SoundCloud. 

Learn more on www.DanAds.com?

For media inquiries, please contact Marie-Lou Penin, Head of Marketing, marie-lou.penin@danads.com 

The new ad platform gives brands a unique opportunity to connect with Sweden’s most passionate sports audiences while directly supporting clubs and athletes.

Stockholm, Sweden – February 12 – Wimt is transforming the sports industry with the launch of its self-serve advertising platform, empowering brands to engage with highly passionate and dedicated sports communities in Sweden. Powered by DanAds, the Ad Manager platform offers a seamless and scalable solution for businesses looking to reach local and national sports fans.

Wimt’s advertising platform provides brands with direct access to some of Sweden’s most engaged sports communities, including SHL clubs and its singular cross country skiing community : XC Skiers Sweden with all the top XC skiers in Sweden. The self-serve process enables advertisers to create and launch campaigns in just five simple steps while tracking performance in real time. With precise audience segmentation tools, brands can target specific age groups, genders, and interest areas, ensuring maximum relevance. The platform also includes advanced frequency capping to control how often ads are displayed to individual users, optimizing campaign effectiveness.

“Working with DanAds has been a seamless experience, and their self-serve advertising technology has brought incredible efficiency to our platform. Brands can now connect with sports fans faster and more effectively, while ensuring the revenue they generate helps support athletes and clubs. This partnership is a win-win for advertisers and the sports community alike.” said Sebastian Lundgren, CEO at Wimt.

The revenue-sharing model is designed to benefit the sports industry, with a majority of ad revenue going directly to clubs and athletes. Advertisers can also integrate tracking pixels and UTM tags to measure engagement and conversions, providing valuable insights into user actions such as event registrations, contest participation, and other interactions.

Current advertisers on Wimt’s platform have experienced strong engagement and interaction rates, with an engagement rate of up to 5% and a click-through rate of up to 8%, surpassing industry standards. These results indicate high audience responsiveness and strong brand affinity among sports enthusiasts using Wimt.

“DanAds has always been about providing seamless and scalable self-serve advertising solutions, and our partnership with Wimt is a natural extension of that mission. By integrating our technology into Wimt’s platform, we are enabling brands to reach sports audiences more efficiently while ensuring ad revenue directly benefits clubs and athletes. This marks an important milestone in sports advertising, and we’re excited to see its impact.” said Peo Persson, CCO & Co-founder, DanAds.

Several well-known brands have already signed on to use the Wimt advertising platform, including Lyko, Intersport, ICA Sverige, EQPE, TriPoint, and Bredbandsval.

To mark the launch, Wimt is offering a 50% discount for advertisers who sign up before the end of the month. The promo code EARLYBIRD can be used at checkout, with a minimum spend of 5,000 SEK.

Advertisers interested in leveraging Wimt’s innovative platform can visit www.wimt.com for more details or to launch their first campaign today.

About DanAds?

DanAds is a leading global partner of self-serve and automation advertising technology. The innovative ad solutions empower publishers and advertisers to efficiently manage, optimize, and scale their advertising campaigns. DanAds is committed to democratizing advertising by providing user-friendly, AI-driven solutions that enhance campaign performance and accessibility. With DanAds, businesses of all sizes can harness the power of data-driven advertising to reach their target audiences effectively.

DanAds was founded in 2013 by CEO, Istvan Beres, and CCO, Peo Persson. Headquartered in Stockholm, with offices in New York and London, DanAds serves clients of all sizes on a global scale, including some of the world’s leading traditional publishers such as Paramount, Roku and TripAdvisor as well as some of the largest UGC (user-generated content) platforms and globally known brands such as  Philips and SoundCloud.

Learn more on www.DanAds.com?

For media inquiries, please contact:

 

About Wimt

Founded in 2022 in Stockholm by Sebastian Lundgren along with founder Fredrik Niemelä, Wimt is an innovative community platform in the sports sector. The app offers athletes, clubs and leagues, associations, and events a way to build their own communities and actively engage their supporters and sports creators in producing interactive content. This allows various sports entities to receive inbound content for their communities and increase engagement, while sports creators get the opportunity to publish their material directly to the target audiences of these sports entities, leveraging their reach.

 

With a vision to reshape the sports economy, Wimt aims to strengthen the bonds between supporters and sports entities through digital communities.

 

For media inquiries, please contact:

December 3rd, New York, USA  –  DanAds, the global leader in self-service advertising technology, is proud to announce its partnership with Dots.eco, an environmental impact-as-a-service platform that transforms billions of casual actions into real-life environmental impact. This collaboration brings a new level of environmental consciousness to the advertising industry, enabling clients and advertisers to achieve measurable positive outcomes alongside their advertising goals.

DanAds’ collaboration with Tripadvisor has already delivered exceptional environmental results. Through Tripadvisor Ad Express, powered by DanAds’ self-service technology and Dots Eco’s sustainability framework, the platform has:

These achievements highlight the power of integrating sustainability into advertising platforms at scale.

At the recent DanAds I Summit 24, DanAds’ took inspiration from the impact Tripadvisor has enacted, and brought innovation and environmental responsibility to our own event. DanAds brought to light key sustainability achievements like:

“We are incredibly grateful to have had Dots.eco as a key collaborator in our sustainability journey,” said Eoin McGregor, Head of Tripadvisor Ad Express. “The Dots.eco and DanAds teams have exemplified what it means to be true partners. Their unwavering commitment to restoration and their openness to align with our vision have been instrumental in driving meaningful, positive changes within the Tripadvisor media business.”

DanAds continues to prioritize sustainability as part of its core values by:

“Our partnership with Dots.eco is a bold step towards reshaping the advertising industry,” said Marie-Lou Penin, Head of Marketing at DanAds. “From platforms like Tripadvisor to event sponsorships, we’re proving that technology and sustainability can work hand in hand to build a better future.”

Daniel Madrid Spitz, Co-founder of Dots.eco, added: “Our mission is to empower businesses to create real, measurable change for the planet. Partnering with DanAds has demonstrated how aligning environmental responsibility with innovative technology can deliver incredible results. Together, we’re building an ecosystem for publishers where every action contributes to a greener future.”

To learn more about DanAds’ commitment to sustainability and how our partnership with Dots.eco is shaping the future of advertising, visit www.DanAds.com.

About DanAds?   

DanAds is a leading global provider of self-serve and automation advertising technology. The innovative platform empowers publishers and advertisers to efficiently manage, optimize, and scale their advertising campaigns. DanAds is committed to democratizing advertising by providing user-friendly, AI-driven solutions that enhance campaign performance and accessibility. With DanAds, businesses of all sizes can harness the power of data-driven advertising to reach their target audiences effectively. 

DanAds was founded in 2013 by CEO, Istvan Beres, and CCO, Peo Persson. Headquartered in Stockholm, with offices in New York and London, DanAds serves clients of all sizes on a global scale, including some of the world’s leading traditional publishers such as Paramount, Roku and TripAdvisor as well as some of the largest UGC (user-generated content) platforms and globally known brands such as  Philips and SoundCloud. 

Learn more on www.DanAds.com?

For media inquiries, please contact: Marie-Lou Penin, Head of Marketing, marie-lou.penin@danads.com

About Dots.eco

Dots.eco is an environmental impact-as-a-service platform that transforms billions of casual actions into real-life environmental impact.

Learn more on www.dots.eco.com  

December 2nd , 2024, Paris, France – Prisma Media Group is excited to introduce Prisma Media Ad Manager, their self-service advertising platform designed to make digital ad campaigns easier. Built in partnership with DanAds, the global leader in self-serve advertising technology, Prisma Media Ad Manager is simple, intuitive, and allows advertisers to manage a campaign in just a few quick steps.

The platform is specifically designed for small businesses, offering an affordable and effective way to connect with local audiences through Prisma Media’s trusted network of publications.

Here’s what makes Prisma Media Ad Manager stand out:

“Prisma Media Ad Manager is a significant step in supporting small businesses with their digital transformation. With this platform, Prisma Media provides a simple, accessible, and effective solution to reach local audiences through our premium media network. We are thrilled to partner with DanAds to bring this innovative self-service advertising solution to life, giving our partners the opportunity to create an advertising campaign in a few minutes while benefiting from the expertise and support of a dedicated team.” Vincent Migayron, Marketing Manager at Prisma Media Solutions

Prisma Media Group is the leading magazine publisher in France, reaching 40 million readers every month across 40+ well-known brands like Capital, GEO, Télé Loisirs, CuisineAZ, and Femme Actuelle. Prisma Media is also a leader in online video, with 500 million views every month and a team of 80+ professionals producing more than 5,000 videos monthly.

Peo Persson, Co-founder of DanAds, shared his excitement about the partnership: “Working with Prisma Media to develop this platform has been an exciting journey. Their impressive reach and focus on high-quality content make them the perfect partner. Prisma Media Ad Manager is all about giving advertisers the flexibility and tools they need to succeed while leveraging Prisma Media’s premium ad offerings.”

Whether you’re looking to engage local audiences or reach a national audience, Prisma Media Ad Manager makes it easy to place ads across multiple channels, devices, and publications. Plus, the built-in campaign insights help you refine your strategy and get the most out of your ad spend.

To celebrate the launch, they’re offering 50% off your first campaign!

Want to give it a try? Learn more and start your first campaign here: www.prismamedia.com/ad-manager

About Prisma Media Group. 

The Prisma Media group has been supporting the daily lives of the French for over 40 years to entertain, inspire and inform them. Today, it is the leader in magazine press and online media. Every month, 2 out of 3 French people consult a Prisma Media brand. With a portfolio of 40 leading brands, the group is present in the main consumer and luxury segments. Prisma Media aims to become the European leader in desirable media brands.

Learn more on www.prismamedia.com/ad-manager

For media inquiries, please contact Prisma Media Group digital teams : 

About DanAds?   

DanAds is a leading global provider of self-serve and automation advertising technology. The innovative platform empowers publishers and advertisers to efficiently manage, optimize, and scale their advertising campaigns. DanAds is committed to democratizing advertising by providing user-friendly, AI-driven solutions that enhance campaign performance and accessibility. With DanAds, businesses of all sizes can harness the power of data-driven advertising to reach their target audiences effectively. 

DanAds was founded in 2013 by CEO, Istvan Beres, and CCO, Peo Persson. Headquartered in Stockholm, with offices in New York and London, DanAds serves clients of all sizes on a global scale, including some of the world’s leading traditional publishers such as Paramount, Roku and TripAdvisor as well as some of the largest UGC (user-generated content) platforms and globally known brands such as  Philips and SoundCloud. 

Learn more on www.DanAds.com?

For media inquiries, please contact: 

The new Tashkent office will serve as a Hub for innovation and talent development in Self-Serve Advertising technology.

Tashkent, Uzbekistan – 14th November, 2024 – DanAds CA, a global leader in self-serve advertising technology, is proud to announce the opening of its new office in Tashkent, Uzbekistan. As the latest addition to DanAds’ international footprint, this office represents a strategic commitment to Central Asia, enhancing the company’s capacity to support local and regional clients while accelerating innovation in the ad tech space. A special housewarming event celebrated the opening, bringing together local partners including IT Park Uzbekistan, INHA University, and Najot Ta’lim, who are aligned with DanAds’ vision to drive digital progress and foster tech talent in the region.

The Tashkent office underscores DanAds CA’s ambition to solidify its role as a leader in self-serve ad technology, building on its existing presence in Stockholm, New York, Warsaw, Amsterdam, and London. This new location will serve as a hub for collaboration, enabling DanAds to strengthen its support for clients across Central Asia.

The launch of the Quality Assurance (QA) Automation Internship Program. In alignment with DanAds’ commitment to nurturing tech talent, the company has also launched a QA Automation Internship Program tailored to aspiring tech professionals in Uzbekistan. Designed for individuals with an engineering background but limited industry experience, this three-month, hands-on program provides a unique opportunity to gain practical QA automation skills within the ad tech sector. 

Here are some internship program highlights:

 

Interested candidates can apply through:

 

About DanAds CA

DanAds CA partners with prominent global brands, including Tripadvisor, Bloomberg, The and Washington Post, to drive innovation in self-serve advertising. Known for fostering a collaborative and creative workplace, DanAds empowers its teams to make a meaningful impact across the advertising technology landscape.

For more information on the Tashkent office, QA internship program, or other career opportunities, please visit www.danads.com or follow DanAds on social media.

Contact Information: DanAds CA
internship.danads.ca@danads.se
+998 95 845 07 40

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