Join Rob in conversation with Paul Cassar, Head of Self Serve Sales at DanAds, as they explore why self-serve and automation are essential tools for today’s publishers. They’ll discuss how these solutions free up sales teams to focus on higher-value deals, strengthen advertiser relationships, and drive long-term growth.
The conversation also dives into the role of AI, the importance of a thoughtful rollout, and how technology can enhance—not replace—the human touch in ad sales. Listen in now to learn practical insights on how to streamline operations, retain business, and unlock new revenue opportunities.