In this interview, Tripadvisor shares how they transformed their ad strategy by making self-serve advertising a core part of their business post-COVID. With advertisers from 52+ countries now booking through Ad Express, they’ve reduced operational costs, expanded globally, and empowered their sales team by letting self-serve handle high-volume, low-touch campaigns. Watch how they’ve turned self-serve into a strategic growth engine, not just a tool.
Watch the full interview now!
