Watch our panel at RTL Beach during Cannes 2025 brings together four industry leaders shaping the future of video and TV advertising. Featuring voices from A Parent Media and RTL AdAlliance—two major players adapting to the changing demands of digital and linear ad sales—the discussion explores how self-serve adoption is reshaping internal operations and advertiser relationships.
Joining the conversation are Stéphane Coruble – CEO of RTL AdAlliance, Narendra Nag – Chief Strategy Officer at A Parent Media, Robert Farazin – CEO of tvbeat and Jeffrey Mayer – CPO and Managing Director US of DanAds.
Together, the panel unpacks the complexities of today’s fragmented TotalTV landscape and highlights how automation and data integration are streamlining workflows while opening up new revenue and performance opportunities.
