How does a legacy broadcaster become a streaming leader—without losing its most valued advertiser relationships? In this exclusive conversation, TV4’s Erik Salinger and Jonathan Taylor share how the company is navigating the shift to self-serve advertising, the importance of simplicity at scale, and the internal change management needed to make it all work. Watch the […]
Read more about Balancing Growth & Relationships: TV4’s Self-Serve Journey
In this interview, Tripadvisor shares how they transformed their ad strategy by making self-serve advertising a core part of their business post-COVID. With advertisers from 52+ countries now booking through Ad Express, they’ve reduced operational costs, expanded globally, and empowered their sales team by letting self-serve handle high-volume, low-touch campaigns. Watch how they’ve turned self-serve […]
Read more about How Tripadvisor Scaled Global Ad Sales with Self-Serve
Our Head of Marketing, Marie-Lou Penin, sat down with Dots.eco | B-Corp™ to discuss the role sustainability can have in advertising. She shares valuable insights on key trends and DanAds’ commitment to a greener future. We also spill the beans on key sustainability trends to watch for and the success of our collaboration with Tripadvisor […]
Read more about How Advertising Technology & Environmental Impact Can Work Together
Join us for an interview with Disney Advertising, learn about the evolution that Disney’s made! In this interview, we’ll explore how this iconic brand has adapted to the changing media landscape, embracing automation and self-service to empower advertisers and reach new audiences. Discover how Disney seamlessly integrates these technologies into a cohesive strategy, offering valuable […]
Read more about Unlocking the Magic: How Disney Advertising Embraces Automation and Self-Service
Nine Ad Manager is streamlining and improving TV advertising for small and medium businesses (SMBs) in Australia. Discover how their self-serve platform empowers businesses to easily create and manage their own TV campaigns, boosting conversion rates with targeted audiences, insightful feedback, and creative assistance. Learn how Nine is making TV advertising more accessible and effective […]
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Tune in to the latest episode of the MySalesDay podcast, featuring our very own Head of Enterprise Partnerships, Paul Cassar! Joining host Michael Hess for “Coffee Over Cold Calls: Why Relationship-Based Selling Wins,” Paul shares captivating “battle stories” and dives into the key lessons and strategies that have shaped DanAds’ approach to sales and leadership. This […]
Read more about Coffee Over Cold Calls: Why Relationship-Based Selling Wins
Listen to Istvan Beres – CEO & Co-founder of DanAds – in B2B SaaS CEOs! Tune in to the B2B SaaS CEOs podcast to hear DanAds CEO & Co-founder, Istvan Beres, share invaluable insights on acquiring world-class brands as customers. Learn how DanAds landed Shazam as their first major client, discover 5 essential steps to replicate their success, and […]
Read more about How You Win the World’s Biggest Brands as Customers.
Sponsored by DanAds, the 24th episode of the Press Gazette Future of Media Explained podcast looks at self-serve advertising. Press Gazette’s reporter Bron Maher spoke with DanAds Chief Marketing Officer Lisen Zethraeus, National World’s Director of Digital Monetisation Jade Power and Tripadvisor Ad Express’ Eoin McGregor about what’s useful about self-serve ads for publishers. The podcast is […]
Read more about Maximizing revenue with small business self-serve advertising
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