As the countdown to the 2026 Winter Olympics in Milano Cortina begins, the media landscape is preparing for a major cultural and digital milestone. While our previous analysis of the Paris 2024 Games highlighted a shift toward streaming, Milano Cortina is poised to cement this transformation, characterized by record-breaking ad sales and a definitive move […]
Read more about Milano Cortina 2026: Navigating the Most Digital Winter Olympics in History
Today, we’re introducing Ray Adamson, our Head of Solutions Sales, based in New York. Hey Ray, could you tell us a little bit about your role at DanAds? What truly defines DanAds is our commitment to creative problem-solving within the media ecosystem. My role is to lead the identification of operational friction points where innovation […]
Read more about Meet our Head of Solutions Sales – Ray Adamson
By Peo Persson, Co-Founder & Chief Commercial Officer, DanAds This year at CES, six of us from DanAds were on the ground in Las Vegas – meeting with broadcasters, streamers, platform partners, and agencies from morning to night. And if I had to sum up the CTV conversation in one sentence, it would be this: […]
Read more about CTV at CES: agentic executions show promise while fragmentation woes come to a head
Podcasting has firmly moved beyond its early days as a niche audio format. In 2026, podcasts will be one of the most reliable, scalable, and trusted environments for advertisers and a critical revenue stream for publishers. What makes podcasts especially valuable today is not just audience growth, but how people listen, how advertising performs, and […]
Read more about Podcast Advertising in 2026: Why Audio is Playing a Bigger Role in Media Strategies
By Marie-Lou Penin, CMO at DanAds I’ve recently returned from the CMO Summit in London on December 2nd, one of those rare events where you can actually feel the industry shifting under your feet. The conversations, the energy, the honest admissions over coffee… it all pointed in the same direction: 2024 was experimentation.2025 was acceleration […]
Read more about Taking the Power Back: How Advertisers, Publishers, and AI Will Redefine 2026
After years of duct-taped tech stacks, the industry is reaching its conductor moment - when complexity gives way to coordination. No more juggling 14 dashboards. No more stitching reports by hand at 11:59 PM.
By 2026, unified platforms will make planning, buying, and measuring feel like one continuous motion.
Read more about The Advertising Reset: Predictions for 2026 and the Rise of Autonomous Media
Our 30-second breakdown of self-serve advertising: Self-serve advertising is a way for advertisers to purchase advertising space directly from a publisher using an automated platform. This method allows publishers to: Save costs by using a low-cost technical platform instead of relying only on a manual sales team Make the advertising process more efficient and scalable […]
Read more about What is self-serve advertising?
The energy at DanAds | Summit 25 NYC was undeniable. On October 15th, more than 150 media and advertising professionals gathered in the heart of New York for a full day of bold ideas, insightful discussions, and forward-thinking innovation. It was not just another adtech conference. It was a statement. As we unveiled our brand-new […]
Read more about DanAds | Summit 25 NYC: Unfiltered Conversations About the Future of Advertising
We examine why publishers are increasingly turning to self-serve platforms. What are the benefits?
Read more about How AI Is Powering Self-Serve Advertising and Why Publishers Should Care
Loading more resources...